Meet our Team

Servicing Forrestfield, High Wycombe, Maida Vale, Wattle Grove and across Australia

At Citrus Finance, we are deeply committed to service excellence and client satisfaction. Respect and patience are at the heart of all we do, and we pride ourselves on the expertise we bring to every client interaction.

Helping people access finance so they can realise their dreams is what drives us to continually look for the best deals and servicing options to meet our clients’ individual needs. We value honesty and transparency, and never over-promise; it is on these principles that more than a decade’s worth of trust has been built and lasting relationships forged.

Citrus Finance has earned a reputation for integrity, client dedication and expert industry knowledge. Our owner and director, Fiona Conley, embodies the values and principles that have shaped Citrus Finance over the years. With more than 20 years’ experience in the finance industry, including over 10 years running her own brokerage, Fiona leads with passion, professionalism and a deep understanding of the lending landscape.

Thanks to Fiona’s leadership and our access to more than 60 lenders, we offer our clients a wide range of tailored financial solutions and personalised guidance. We make complex processes easy to understand and ensure our clients are kept informed every step of the way.

Citrus Finance continues to grow with the goal of becoming Western Australia’s premier choice for mortgages, personal loans, car loans and business finance. We are also focused on building a strong presence in the Perth Hills community.

Fiona
Fiona Conley
Director / Finance Broker
0432 270 420 fiona@citrusfinance.com.au

Fiona Conley’s love of property, particularly mortgage broking, was ignited at the age of 21, when she and her husband experienced the excitement of purchasing their first home; she now finds great joy in seeing others buy their dream homes. As a mortgage broker and finance specialist with 20 years’ experience, Fiona is passionate about providing exceptional service and working in the best interests of her clients. Being able to help people realise their dreams and change their lives through tailored home, car, personal and business loans is a highlight of her work. Fiona prides herself on not only supporting clients with her expertise and knowledge, but understanding their individual needs in order to find suitable financial solutions. Furthermore, she continually invests in expanding her knowledge and keeping abreast of market changes, policies and serviceability rules in order to offer high-quality service. Fiona has built a strong reputation by giving clients expertise, patience, honesty, transparency and timely communication. She is approachable and always available to her clients. Fiona serves clients throughout Australia, particularly in the Forrestfield area, where her finance hub is located.

Belinda Dimer
Customer Service Manager
08 9453 1331 belinda@citrusfinance.com.au

Belinda has a natural love of two things: engaging with people and helping them realise their dreams. So when her first home buying experience was spoiled by poor service and an overwhelming loan application process, a career in the mortgage broking industry made sense. After working in the accounting sector for more than a decade, Belinda joined Citrus Finance in 2022 as a customer service manager, assisting director Fiona Conley. She was inspired by Fiona’s expertise, attention to detail and exceptional level of service, and not only wanted to help people realise their dreams but to enjoy the experience. This is what Belinda loves most about her work. And she prides herself on her commitment to exceptional customer service; no job is too big or small. From welcoming clients and facilitating their initial queries to helping them navigate the settlement process, she strives to instill peace of mind through regular communication and extra-mile support. Belinda’s friendly nature is one of her best qualities, and she is dedicated to getting great results for Citrus Finance’s clients.

Sharon is an experienced loan processor whose attention to detail and strong financial background make her a valuable part of the Citrus Finance team. With both local and international experience across banking, financial services and customer support, she brings a well-rounded and practical approach to every client file. Holding a Certificate IV in Finance and Mortgage Broking, along with a Bachelor of Science in Banking and Finance from the University of London, Sharon has a solid foundation in lending and financial analysis. Her ability to assess client circumstances, organise complex documentation and liaise with lenders and stakeholders ensures loan applications progress smoothly from submission through to settlement. Sharon takes pride in delivering a seamless experience for clients, working diligently behind the scenes to ensure nothing is overlooked. Her calm, methodical approach and strong communication skills help create clarity and confidence throughout the loan process. As a proactive and reliable team member, Sharon is committed to supporting clients, always striving to make the lending journey as efficient and stress-free as possible.

Kei Gan is a highly skilled loan assistant whose meticulous attention to detail and customer service excellence are hallmarks of Citrus Finance’s core values. Her professionalism and enthusiastic nature – along with more than nine years’ experience in customer service and business processing – make her invaluable to clients. Kei prioritises client satisfaction; her dedication to document preparation ensures client’sloan applications are processed smoothly and her commitment to finding great deals has saved them significant amounts of money. These qualities have seen her excel as a lending support specialist – a role she has held since 2022. Furthermore, Kei is a positive and proactive team member who is always willing to go the extra mile for Citrus Finance clients.

Kelly Obank
Mortgage & Finance Broker
0455 467 618 kellyo@citrusfinance.com.au

Kelly is an experienced mortgage broker with several years in the industry, supporting first home buyers, investors, PAYG and self‑employed clients, SMSF borrowers, and those exploring reverse mortgage options. She is passionate about helping her clients improve their financial literacy and guiding them toward property outcomes they’ve been working hard to achieve. Her approach is built on education, transparency, and exceptional communication. She takes the time to explain how lending works, what your options truly mean, and how each decision impacts your long‑term financial position. From her first conversation through to settlement and beyond, she keep clients informed, supported, and confident, with clear explanations, timely updates, and no unnecessary jargon. Kelly also actively invests in her ongoing professional development and upskilling to stay ahead in an ever‑changing lending environment. With lender policies, regulations, interest rates, and market conditions evolving constantly, staying current is essential. By keeping across these changes, she can provide advice that’s relevant, compliant, and tailored to today’s lending landscape, not outdated rules. Above all, Kelly believes every loan should be purpose‑driven, client‑focused, and structured with the future in mind. Her goal is not just to help you secure finance, but to ensure you understand it and feel confident in the path you’re taking.

Map
2/12 Strelitzia Avenue, Forrestfield WA 6058, Australia
08 9453 1331

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